Black hat webmasters be warned, you will soon be conscious of the effects of perhaps the largest shake up in search portal history. If your business was reliant on inadequately re-hashed info from article repositories, rss feeds, private label rights sites etc etc, you could well be on a one way line to oblivion. Your whole business is falling apart around your feet. In a couple of months, if you don't take action, you'll be back to the 9-5 treadmill.

How could I be so sure? I have had it happen to me. I'll say no more on that. I've re-constructed my devastated empire however. Unique web content is the only answer but it is almost a job too far to think up enough content and rapidly enough to earn any real income. This is, you guessed it, what the search engines want. Search result quality is their no. 1 enterprise. With a poor quality search result, they have no business. The end user goes somewhere else.

Google is, undeniably, the more important search portal for webmasters who want to capitalize on using affiliate programs and pay per click programs similar to Yahoo Publisher Network and Google Adsense. Top ranking positions on Google will produce a respectable income. It's similar to being on a happy drug, squatting on top of Google and watching your bank account accumulate.

Search engines hand over high importance to first-rate data. Maybe your website lacks sturdy web content, it will more than likely get a poor ranking, and you don't generate enough traffic to make a hands off income. Duplicated text can put your site at risk of being removed from the index, or worse, you could possibly get sued by the original copyright owners.

Any stab at building Adsense and affiliate profits has to involve web content, and not just any old duplicate text, but you need to have Grade A, professional, unique content. You may contract out your content requirements to a third party provider. We can also find free content by taking material from web sites like Wikipedia and your competitors. One could try private content websites. The list is never ending.

In addition there are of course, software programs which purport to build unique content. The overwhelming majority of them are usually painfully slow, too complex or cost hundreds of dollars and the vast majority of them fall short of creating expressive content - text which could pass a human challenge. That was until today ...

Let us introduce a brand spanking new tool and it's called Website Content Wizard. This exquisite little program regenerates your web content lightning fast giving the webmaster completely duplicate free, first-rate content with the push of your mouse. The text created by this application has convinced masses of content directory editors. To put it another way it's clever enough to convince an editor that the content was created by a fellow homo-sapien. Kind of satisfying.

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